Michael Saravia

principal UX designer

Call It Spring 2013 Spring Campaign Refresh Intro
Had the privilege to create the spring season wireframes, graphic elements and web standard guidelines for the Montreal based footwear brand Call It Spring. One of the main brand owned by Aldo Group. Reviewed who their target audience was and what the clients needs and goal were. Also started to implementing responsive coding for them before it became a standard for websites.
New Year, New Shoes! Seriously punched-up pumps? Pajamas for day time? This year, we dare you to go for it.
Brands we love - Iconic Parisian femininity infuses this timelessly elegant collection of glossy handbags, ballet flats, and couture-worthy dresses.
Call It Spring 2013 Spring Campaign Refresh

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